Rubert & Partners assists clients in the preparation of business plans developing business ideas. An idea that has worked in the country of origin may need a different approach when entering a new country.
This is of crucial importance in areas with high competition – even if there is high demand! –; as it is the case of the Middle East.
How can I obtain a positive response from investors or the market?
A Business Plan is a guide for the entrepreneur, covering:
- Description of the business;
- Analysis of the market circumstances;
- Recommended actions;
- Recommended strategy in terms of promotion, manufacturing, logistics and marketing; along with
- **All the information contained in a Market Study and Country Brief.
A Business Plan serves as internal guidance to the entrepreneur. It is an ultimate green light to the business project containing a detailed layout of steps in order to obtain success with the project. In the alternative a Business Plan does stress potential weaknesses of the business concept and selects the aspects that would need improvement prior to making an entry into the market.